Privacy policy
Privacy Policy
Last updated: 13 October 2026
1. Introduction
The Oovi Group Ltd ("Oovi", "we", "us" or "our") operates the website www.oovidrinks.com.
We are committed to protecting your privacy and handling your personal information responsibly.
This Privacy Policy explains how we collect, use, store and share your personal information when you visit our website, subscribe to our newsletter, contact us or submit a trade enquiry.
Our website is designed to provide information about Oovi drinks and direct visitors to retailers where our products are available. We do not sell products directly through our website or process online payments.
For the purposes of applicable UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR), The Oovi Group Ltd is the data controller of your personal information.
2. Personal Information We Collect
Depending on how you interact with our website, we may collect the following information:
Newsletter subscriptions
- Email address
- Name, if provided
- Subscription preferences and consent records
Contact Us enquiries
- Name
- Email address
- Any information you include in your message
Trade enquiries
- Name and business name
- Business email address
- Telephone number, where provided
- Location / trading area
- Information about your business or enquiry
- Any additional information you choose to provide
Website and technical information
When you visit our website, certain technical information may be collected automatically, including:
- IP address
- Browser and device information
- Website usage and navigation information
- Cookies and similar technologies, where applicable
We do not collect payment information or create customer accounts through our website.
3. How We Use Your Personal Information
We use personal information for the following purposes:
Newsletter and marketing communications
To send you Oovi news, product updates, launches and other marketing communications when you have subscribed or otherwise provided valid consent.
You can unsubscribe at any time using the link included in our marketing emails.
Responding to enquiries
To respond to questions, feedback and messages submitted through our Contact Us form or other communication channels.
Managing trade enquiries
To review and respond to trade enquiries, discuss potential business opportunities and communicate with prospective retailers, distributors and business partners.
Website operation and improvement
To operate, maintain and secure our website, understand its performance and improve the visitor experience.
Legal and regulatory obligations
To comply with applicable laws, respond to lawful requests and protect our legal rights.
4. Legal Basis for Processing Your Information
Under UK GDPR, we rely on the following lawful bases where applicable:
Consent
Where you voluntarily subscribe to our newsletter or agree to receive marketing communications.
You can withdraw your consent at any time.
Legitimate interests
Where necessary for our legitimate business interests, including:
- Responding to enquiries and providing customer support
- Managing business and trade relationships
- Maintaining website security
- Improving website functionality and performance
We consider these interests against your rights and freedoms.
Steps before entering into a contract
Where processing is necessary to respond to a request from you about entering into a contract, where this lawful basis applies.
Legal obligations
Where processing is necessary to comply with applicable legal requirements.
5. How We Share Your Information
We may share personal information with trusted service providers where necessary to operate our website and manage communications.
These may include:
- Shopify, which hosts and supports our website.
- Email marketing service providers, where used to manage newsletter subscriptions and communications.
- Website hosting, technical support and security providers, where applicable.
- Professional advisers or regulatory authorities, where disclosure is necessary or legally required.
These providers may process personal information on our behalf, subject to appropriate contractual and security arrangements.
We do not sell your personal information to third parties.
6. Cookies and Website Analytics
Our website uses cookies and similar technologies to support website functionality and security.
Depending on our website configuration, additional technologies may be used to understand website performance and visitor interactions.
Where required by law, we will obtain your consent before using non-essential cookies or similar technologies.
For further information, including how to manage your preferences, please see our Cookie Policy.
7. Links to Third-Party Websites
Our website contains links to external websites, including retailers that stock Oovi products.
When you follow these links, you leave the Oovi website and become subject to the privacy policies and practices of those third parties.
We encourage you to review their policies before providing personal information.
8. How We Store and Protect Your Information
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse or disclosure.
Personal information may be stored and processed through Shopify and other service providers used to operate our website and communications.
While we take appropriate precautions, no method of electronic storage or transmission is completely secure.
9. How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including:
- Newsletter subscriptions: While you remain subscribed, with limited records retained afterwards where necessary to demonstrate consent or respect unsubscribe requests.
- Contact enquiries: For as long as necessary to respond to your enquiry and manage any related follow-up.
- Trade enquiries: For as long as necessary to manage the enquiry, any resulting business relationship and relevant legal obligations.
- Technical and website information: In accordance with the retention periods applicable to the relevant website systems and technologies.
We may retain certain information for longer where required by law, to resolve disputes or to establish, exercise or defend legal claims.
10. Your Privacy Rights
Under UK data protection law, you may have the right to:
- Request access to the personal information we hold about you.
- Request correction of inaccurate or incomplete information.
- Request deletion of your personal information in certain circumstances.
- Request restriction of how your information is processed.
- Object to certain processing, including processing based on legitimate interests.
- Request transfer of your personal information in certain circumstances.
- Withdraw consent where we rely on consent to process your information.
You have the right to object to the processing of your personal information for direct marketing at any time.
To exercise your rights, please contact us using the details provided below.
We may need to verify your identity before responding to a request.
11. International Data Transfers
Some of our service providers, including Shopify, may process or store personal information outside the United Kingdom.
Where personal information is transferred internationally, we take steps to ensure appropriate safeguards are in place in accordance with applicable data protection legislation.
These may include transfers to countries recognised as providing adequate protection or the use of approved contractual safeguards.
12. Children's Privacy
Our website is intended for a general audience and is not specifically directed at children.
We do not knowingly collect personal information from children who are not legally able to provide the relevant consent.
If you believe a child has provided personal information to us inappropriately, please contact us so that we can review and address the matter.
13. Complaints
If you have concerns about how we handle your personal information, please contact us in the first instance so that we can investigate.
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's independent data protection regulator.
Website: https://ico.org.uk
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our website, services, data processing practices or legal requirements.
Any changes will be published on this page, with the date of the latest update shown above.
15. Contact Us
If you have any questions about this Privacy Policy or how we handle personal information, please contact:
The Oovi Group Ltd
Registered Office: Wizu, One The Embankment, 1 Neville Street, Leeds, LS1 4DW
Email: contactoovi@oovidrinks.com
Website: www.oovidrinks.com